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Your eBook (and its publisher) knows what pages you skipped, it knows what you write in the margins, it keeps track of when you read and when you shop … it knows all about you. It gets worse:

Pew Research Internet Project: The Future of Privacy: Digital Life in 2025: “George Orwell may have been an optimist”

‘”…. This report is a look into the future of privacy in light of the technological change, ever-growing monetization of digital encounters, and shifting relationship of citizens and their governments that is likely to extend through the next decade. “We are at a crossroads,” noted Vytautas Butrimas, the chief adviser to a major government’s ministry. He added a quip from a colleague who has watched the rise of surveillance in all forms, who proclaimed, “George Orwell may have been an optimist,” in imagining “Big Brother.”’ [page 5]

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